About Me

Six years ago, I rediscovered romance. I have always been a big reader, but I'd strayed from regular reading. Then the pandemic hit, and I was in the hospital for some time, and romance became my shelter from the storm. Then it became a little bit of a hyper-fixation... then a passion... and now an obsession.

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I've read over 1,200 romance novels, and created a curated, heavily aesthetic brand that now has over 18,000 followers over all of my channels. And somewhere in there I realized that I can bring my professional expertise - being a journalist turned digital and advocacy marketer, as well as a marketing project manager for over a decade - and marry into the bookish community space.

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I took a thoughtful approach to launching this PA venture. I tried smaller projects with a few authors, and then recently became a full-time PA to one of my favorite authors, and over the past 6 months I've learned a lot of what works and doesn't when it comes to translating traditional business marketing into the book and author space. 

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Then I took my time to design what I will offer, playing to my strengths in storytelling and creative marketing. I'm looking forward to meeting new people, discovering new challenges and helping authors maximize their potential!